Set of Brand Names



Example 1 - Shoes

A selection of names for a new range of rugged shoes for boys aged six to eight - to conjure up the idea of an Australian dare-devil hero, and capitalise on boys’ interest in adventure and the outdoors.

The name communicates fun, adventure, excitement and durability.

Kakadu

Snakecharmers

Crocdocs

Bushwacker

Jungleer

Tarzan

Big Oz

Down-unders

Doombuster

Explorapods

Tough-tasker

Peakseeker

Fearless Footsteps

Wilderness Walker

Cross-country Scout

Rum Jungle

Aussie Paddles

Reef Dogger

Fleetfoot

Frontiersman

Outback explorer

High Pass Kicker

Commando Skids

Blue Mountain boots

Freedom fighter

Secret Weapon

Interlopers

Ned Kellys

Running Wild

Uluru Surefoot

Roo Catcher

Bush-Basher

Allweather Hiker

Deep Forest Sneakers

Red-backs

Wombat Man

Pathfinder

Prospector

Coolfoot

Yomper


Example 2 - Bread.

Selection of names for a new loaf by Bakermill bakery. It tastes better than existing loaves and is healthier because a new process doesn’t destroy the good ness of the wheat. It is wholemeal and sliced, and comes in a standard 800g pack.

Healthygrain

My Goodness!

Country Fair

Baker’s Best

mmm-Manna!

Miller’s Choice

Gaia

Harvest Home

Good’n’tasty

Grainstore

Betterbread

Wheaten Glory

Butterwell Farm

Thoroughbred

Allgrain

Flavourfield

Healthytaste

Here’s Health

Goldensheaf

Wheatear

Wheatmill

Bakehouse Special

Cornucopia

Mum’s Mouthful

Fullgrain

Parson’s Pleasure

Sliced Heaven

Scrumptious

Farmer’s Wife

 

(See also Press Ad Concepts for 12 of these names)

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John Clutterbuck, DipCW

Copyright 2004 © John Clutterbuck